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ZERO 7

Creating the follow up to the hugely successful Simple Things was never going to be easy, especially since Zero 7 have had very little time for themselves over the last three years. themilkfactory caught up with one half of the duo, Henry Binns, as When It Falls was hitting the shelves, for this interview in which he talks about how to deal with an ubiquitous record, working on its follow up and dealing with critisms.

Were you surprised by the success of Simple Thing?
Yes, we were surprised by it's success in the sense that when you have never released a record before you have no idea what is in store. Although we did feel confident that our work was good, I guess because we liked it ourselves; but it is quite an overwhelming feeling when people actually go out and buy it and like it!

How did you get to work together, and how did the idea of forming Zero 7 come up?
Sam and I have known each other since we were about fifteen, and we were always into music, going out and buying records and stuff together. When we left school Sam had the clever idea of getting a job in a studio, which we did, RAK studios where we worked for five or six years. We then set up our own little studio with our mate Nigel Godrich and worked from there. Over all these years we always worked on bits of our own music and hoped one day to get the chance to make our own music and make our living that way, although we didn't have exactly a plan of how we would do that. I guess we got our chance when Nigel got us to do the Climbing Up The Walls remix for Radiohead, and we came up with the name Zero 7 for ourselves. After that we did more remixes and eventually got the chance to make our own album. So, er, here we are.

Did you already have an idea of what you wanted to do?
We've always wanted to make music and the chance to make our own music, and we feel very very lucky that we can actually make a living out of it.

You were labelled as the British Air when Simple Things was released. How did you react to this?
Yes we have been labelled that a bit, but labels are easy to stick on. I can see some comparisons with Air in our genre, and I do admire their work, but I think our work stands up on its own, and I hope people can listen to it and judge it for what it is in itself, rather than having to compare it or label it as something else.

With Simple Things being played virtually everywhere, from bars to TV, were you at any point worried that it would dilute you work?
I think at the time we were probably quite grateful for the exposure. And in a way I’ve always had the attitude that once it's out there it's out there. But I suppose in reflection it does beg the question, does where and how music is played change what music is? I don't think I know the answer to that one…

What is it like to hear your songs everywhere?
At first it was quite freaky, but after a while you kind of get used to it.

You have toured a lot over the last couple of years. How did you manage to work on the new album?
Yeah, we did tour a lot after we released simple things, especially as it was released later in America. The touring was a completely new experience for us, and that in itself had a lot of influence on our 2nd album. Also I am always thinking about music, I always have some tune or other going round my head, so the process never really stops in a way. But, saying that, after touring we did get a good solid eight or nine months in the studio!

After the success of Simple Things, a lot of people are expecting you to fail to recreate the same success. Did that put pressure on you working on When It Falls?
Yes of course it did. Also, everybody told us that the 2nd album is notoriously tricky! We just tried not to worry about it too much and just carry on making the music that we were feeling and liked ourselves, same as we did with the first, and people will either like it or not!

Do you read reviews of your records or gigs? If yes, do you think it influences you in any way?
I try not to! Good or bad. Once you start analysing your own music or judging it through the eyes of others your bound to get yourself in a pickle. Not that I don't value peoples opinions, but I guess I have a few people who's opinion I really respect that I get regular constructive criticism from.

Home, the new single, was released as a digital download three weeks before its street release. Was it your decision, and do think it is the future for singles?
No, it wasn't our decision. I'm not actually very up to date on this stuff, but I do sense that it is the future. Which is a shame actually because, call me old fashioned, but I love to buy something tangible. The actual feel of the piece of music I am buying is part of the experience for me.

How did you get to work with new vocalist Tina Dico?
We heard a demo of Tina's a couple of years ago when she was working on her own album. When we started on our 2nd album we asked if she had some time, and wrote some stuff in the studio together. We really got on and liked each other’s ideas, and just took it from there really.

You have had some big names remixing tracks from Simple Things, and Stereolab have remixed Home. What makes you choose someone to remix a particular track?
I guess simply, if we like their stuff.

You’ve remixed quite a lot of people too. What differentiates working on your own material and working from other people’s work?
Well, when your doing a remix you have a starting point, a song that's already there, and you work on ideas to reinterpret that. When it's your own stuff its just yourselves staring at a blank wall, scratching your heads.

You must have had a lot of requests for remixes following the release of Simple Things. What makes you work on a particular track, and did you turn some people down?
Yeah, we did have quite a lot of requests. We like to choose tracks, obviously, firstly, that we like, but also things that might not seem obvious at first, things that we feel we could do something interesting with. And yes we did turn some things down, both because we didn't feel we could do anything on a certain track, and because we didn't have time, as we wanted to get to work on our 2nd album

You have worked with pretty much the same people on When It Falls as on Simple Things, and the mood is very similar. Would you say that it is a continuation of the first album?
Yeah, I guess it is. In the sense that I think everything is continuous… Sometimes I wonder why I get asked this question so much. In a way I think there is a tendency to think that producer acts should somehow change their style or do something radically different, why didn't we make a thrashing elektronika album next, would this have been more artistically challenging? Whereas a band act would be more expected and accepted in carrying on in the same vein, and style of music. At the end of the day we loved the musicians we work with, we like the songs we write, and we made an album that reflects how we felt at the time we made it.

Do you think you will carry on working with these people in the future?
We love the people we work with, and yes we would love to carry on working with them. However they all have there own independent projects that they are working on, so I guess its more a case of if they want to work with us, and if they can fit us in!

Do you take part in writing lyrics or do you concentrate on the music?
Mostly we concentrate on the music and the singers write their own lyrics. However we have dabbled in lyric writing this time round. Sam wrote the lyrics for a couple of songs, and I added a word or two here and there.

With bands such as Air, Blue States or Bent, do you feel you are part of a particular scene?
I don't really feel part of a 'scene' like there was a jazz scene or a house scene, where people hung out together and shared ideas. Obviously there are comparisons to be made in our music and style, which I suppose could be loosely classed as a 'genre' or something. I don't think any of us know what 'chill-out' is though.

You’ve obviously spent some time writing and recording, and now you are about to tour. Which part do you prefer?
I suppose writing and recording in a studio is what we are most accustomed to, and feels most like real normal life to me. However playing live and going on tour was a massive challenge for us, and is very exciting and rewarding when people enjoy your shows, also everyone in the band really gets on and we do have a lot of laughs on the way. Mainly though, because Sam and I have young families whom we miss when we are away, we like to be near to home and getting on with work there.

The new album is called When It Falls. What is the “it”?
Ahhh… now that would be telling, wouldn't it?

Email interview February 2004
Thank you to Henry & Jamie.

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Reviews
03'04
When It Falls
06'01
Simple Things

THE SURFER'S GUIDE TO ZERO 7
Zero 7
Ultimate Dilemna

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